This Privacy Policy explains what personal data Birdey collects, why it is collected, and how it is handled. Birdey is a mobile application for learning to identify birds through a game-like experience.
1. Who We Are
Birdey is developed and operated by Bird's Odyssey. For privacy-related enquiries contact: support@birdsodyssey.com
2. Data We Collect
- Account information – When you sign in with Google, Apple, or email/password we receive your display name (if provided), email address, and a unique user ID from the identity provider.
- Profile data – Your chosen Birdey username, level, experience points, titles, and profile picture (if set).
- Learning progress & collection – Bird identification mastery scores, round history, streaks, season and league statistics, your card collection, and in-game currency balances (feathers) stored to personalise your experience.
- Social data – Your friends list, gift notifications, and wishlist entries if you use the social features.
- Subscription status – Whether you hold an active Birdey Pro subscription, managed via RevenueCat.
- Push notification token – A device token (Firebase Cloud Messaging) used to deliver push notifications, e.g. gifts received or in-game events. You can disable notifications in the app settings or your device settings at any time.
- Usage data – Crash reports and performance data (Firebase Crashlytics) and anonymised gameplay analytics such as screen views and game events (Firebase Analytics), used solely to improve app stability and gameplay. Firebase Analytics never collects the advertising ID, and analytics data is never used for advertising or ad personalisation.
- Ad measurement (adult accounts only, with your consent) – Birdey grows through ads on Facebook and Instagram. If you use an adult account and say yes when asked in the app, Birdey shares your device's advertising identifier (IDFA on iOS, Advertising ID on Android), the Meta SDK's anonymous device id, your IP address and a few events (app install and launch, account created, trial start, subscription purchase) with Meta Platforms Ireland Ltd., so we can see which of our ads bring in players. The trial and subscription events are sent on our behalf by RevenueCat from the store's purchase record. On iOS this only happens if you also allow tracking in the system prompt. Nothing is shared before you have said yes, nothing is ever shared for a Kids Mode account, and you can withdraw at any time in Settings → Ad measurement (on iOS also under Settings → Privacy → Tracking).
If you sign up for the closed beta on our website, we also store the email address you submit so we can contact you about beta access. You can request deletion of it at any time.
3. How We Use Your Data
- To create and maintain your account and sync progress across devices.
- To operate leaderboards, the weekly league, seasons, world-first records, and social gifting features.
- To verify your subscription entitlement and unlock Birdey Pro features.
- To send in-app and push notifications relevant to your account (e.g. gifts received, streak reminders, in-game events). Notifications can be turned off at any time.
- To diagnose crashes, understand how the game is played, and improve app performance and learning features.
We do not sell your data to third parties. There are no ads inside Birdey, and we do not use your data to target you with ads. The only advertising-related use is the optional ad measurement described above, for adult accounts that have said yes.
4. Third-Party Services
- Google Firebase (Authentication, Firestore, Storage, Cloud Functions, Cloud Messaging, Analytics, Crashlytics) – Privacy policy
- RevenueCat – Subscription management and receipt validation; with your consent, forwards trial and subscription events to Meta for ad measurement. Privacy policy
- Meta Platforms Ireland Ltd. (Meta SDK for App Events, Conversions API) – Ad measurement for adult accounts that have given consent, see above. Privacy policy
- Google Sign-In – Federated identity provider. Privacy policy
- Apple Sign-In – Federated identity provider. Privacy policy
- Google Gemini AI – Used server-side to generate bird identification feedback. Your bird answers are sent to the Gemini API to produce personalised feedback; no personally identifying information is included in these requests.
5. Data Retention
Your data is retained for as long as your account is active. You can permanently delete your account and all associated data at any time from Settings → Delete Account inside the app. Deletion removes your Firestore profile, mastery data, friends list, notifications, uploaded images, and RevenueCat subscriber record. Firebase Authentication is deleted last, completing the process within seconds.
6. Your Rights (GDPR)
If you are located in the European Economic Area you have the right to:
- Access the personal data we hold about you.
- Request correction of inaccurate data.
- Request erasure of your data (use the in-app deletion feature or contact us).
- Object to or restrict processing of your data.
- Lodge a complaint with your local supervisory authority (in Denmark: Datatilsynet).
To exercise any right, contact us at support@birdsodyssey.com.
7. Children
Birdey is designed for users of all ages. When creating an account for a child, a parent or legal guardian must check the "This account is for a child" option during signup. Child accounts automatically enable Kids Mode, which restricts access to the in-app store and settings behind a parental math gate.
Kids Mode accounts are never asked about ad measurement and are never included in it: the Meta SDK stays switched off for them, and no advertising identifier or app event about them is ever shared. We do not knowingly collect more personal data from children than is necessary to provide the service (email address and gameplay progress). Parents or guardians may review, correct, or request deletion of their child's data at any time by contacting us at support@birdsodyssey.com or using the in-app account deletion feature (accessible through the parental gate).
8. Security
All data is stored in Google Firebase infrastructure protected by industry-standard security controls. Connections between the app and our backend use HTTPS/TLS encryption. Access to personal data is restricted to the account owner via Firebase Authentication.
9. Changes to This Policy
We may update this policy as the app evolves. Material changes will be announced in the app. The date at the top of this page reflects the most recent revision.
10. Contact
Bird's Odyssey
support@birdsodyssey.com